With its concise and strategic approach to decision making, Methods in Behavioral Research by Paul C. Cozby continues to gain in popularity among instructors and students alike. Building on a strong foundation of pedagogy and well-chosen examples, the ninth edition incorporates learning objectives, new graphics and activities to increase student involvement, and an updated appendix on writing research reports as well as making poster presentations.
Key Features
An updated appendix on writing research reports. The sample article that illustrates APA style in Appendix A on research reports is now briefer and includes a table in addition to a figure. New material also addresses poster and paper presentations, guiding students to a better understanding of how to research, write, and present a report.
Learning objectives and new tables, figures, and activity questions for each chapter. These resources increase student involvement throughout the course and enhance learning. For example, Table 1.1 highlights characteristics of pseudoscience and Table 3.1 summarizes research risk categories outlined in the APA Ethics Code, figure 4.6 asks students to identify types of variables in a research study, and a new activity question in Chapter 12 assesses students? understanding of the Pearson correlation coefficient.
Reorganization. Sections on measures of personality and on developmental research design have been moved to Chapters 5 ("Measurement Concepts") and 11 ("Quasi-Experimental and Single Case Experimental Designs"), respectively.
Clear writing and examples. The ninth edition retains these core strengths of the text. Concepts are described in different contexts, to enhance understanding.
Decision-making emphasis and objective evaluation. Both the advantages and disadvantages of various research methods and design are discussed in detail throughout the text.
Making sense of research. Reviewers consistently praise the text for the diversity and quality of examples that help students conceptualize and critique research and research design effectively.
Strong pedagogy. New learning objectives, questions at the end of each chapter, lists of boldfaced key terms, chapter outlines, a general glossary, an appendix on writing research reports (with a sample published manuscript), and appendices of statistical tests and tables help students learn effectively.
Table of Contents
1. Scientific Understanding of Behavior
2. Where to Start
3. Ethical Research
4. Studying Behavior
5. Measurement Concepts
6. Observing Behavior
7. Asking People About Themselves: Survey Research
8. Experimental Design
9. Conducting Experiments
10. Complex Experimental Designs
11. Quasi-Experimental and Single-Participant Designs
12. Understanding Research Results: Description and Correlation
13. Understanding Research Results: Statistical Inference
14. Generalizing Results
Appendix A: Writing Research Reports
Appendix B: Statistical Tests
Appendix C: Statistical Tables
Appendix D: Constructing a Latin Square
Glossary
References
Index
Supplements
Annual Editions: Research Methods 01/02 ISBN: 007240437X Author(s): JALONGO
Ready, Set, Go! A Student Guide to SPSS? 13.0 and 14.0 for Windows? ISBN: 0073126659 Author(s): PAVKOV
Ready, Set, Go! A Student Guide to SPSS? 11.0 for Windows? ISBN: 0072830077 Author(s): PAVKOV
SPSS 11.0 Software for Windows ISBN: 0072923636 Author(s): SPSS
Instructor Resource CD-ROMwith Instructor's Manual, Testbank, and Computerized Testbank to accompany Cozby's Methods of Behavioral Research ISBN: 0073269883 Author(s): COZBY
